5 Proven Ways to Start Affiliate Marketing Without a Website
1. Media Buying
Media buying is the purchasing of ads from an ad network to promote your offer to the network’s users. This paid strategy is numero uno when it comes to getting instant results.
The various type of media buys include:
- PPC – Google Ads, YouTube, contextual ads, remarketing, push notifications, etc.
- PPV – Video, banners, pops, text, etc.
- Social ads – Buying ads to target users on social networks. This includes any social network with an advertising interface such as Facebook, Insta, Tik-Tok, Pinterest, etc.
- Direct ad buying – Niche websites, forums, etc.
- Network buys – Buying impressions across a network of publisher sites.
- Self-Serve DSP – Programmatic buying to match your ads to targeted users.
That’s quite a list! It’s often good to pick one and stick with it to get the best results. If you spread yourself too thin, you may not have the budget to fully optimize your campaigns.
Remember before, where I said you can leverage other merchants’ traffic?
Retargeting ads are available from many ad networks and enable you to target users who previously clicked on a retailer’s link or visited their site. This is like a shortcut to getting qualified traffic without having to pay for it first.
Tip: A self-serve DSP will match your ads to interested users. Try [Mobidea Push] to see how easy this is to set up and make bank. You can always negotiate direct buys with top-performing pubs later on.
A quick word on ad formats…
Different ad networks have different ad formats, and some will specialize in one or more ad formats.
Here’s a list of some of the more popular ad formats:
- Popups and Popunders
- Push Notifications
- Native
- Banners
- Interstitials
- Video
- Domain Redirect
In addition to this, you’ll want to target your audience wisely! You should consider creating different ad campaigns for mobile and desktop users, as well as targeting specific GEOs known to perform well for your offers.
2. Social Media
This free traffic strat is a great place to start if you already have an active presence on social media. If not, it may be worth taking the time to build your audience as success bears a huge relation to your follower count.
Popular social platforms for affiliate marketing include:
- Snapchat
- Tik Tok
Pick one that’s related to your content and stay consistent in your posts to see results. If you are primarily focused on marketing via images then Pinterest or Instagram may work best for you. If you are trying to build a community then Twitter or Facebook may be a better option.
Social media marketing can form a nice side-hustle and can also be used to support your other marketing channels.
Be careful not to spam your link on social media. Only promote programs and offers that you know will be of interest to your community or channel, and always pay attention to the platform and advertiser’s restrictions.
3. Content Marketing
This is another sizzling free traffic method that’s been gaining popularity in recent years.
If you don’t have your own blog to promote your offers, why not use someone else’s?!
Popular web 2.0 networks were built for content, and many of them allow you to post affiliate links.
Here’s a list of some of the most popular ones:
Not only can you gain a substantial following at these content publishing communities, but you also get to tap into a massive amount of free traffic that should be more than sufficient to make that all-important first commission!
Tip: Post on one topic or closely-knit related topics to target the right audience. You can also comment on other people’s work with insights to build your authority. Post regularly and be responsive to your readers and only promote offers that have synergy with your audience. You can use content communities to link back to a central blog you own or funnel traffic to whichever channel is performing the best.
4. Video Marketing
This free traffic method has some similarities to social media marketing, so the advice there holds here as well – take the time to build your channel and perfect your content before you start promoting offers.
You can use links in your videos to promote related offers or direct people to one of your blogs or landers.
If you’re already fortunate enough to be an influencer then no doubt you already know the power of video marketing!
And, if you’re just starting, take the time to research your audience and keywords and build high-quality content around your chosen topic.
It’s easy to see how this all connects so that you can have multiple marketing channels supporting one offer.
Think long-term, put in the work, and the results will follow!
5. Email Marketing
Email marketing is a free/paid traffic method that can bring you consistent results. It works by including links in emails to the offers you wanna promote.
Email works great in any niche but you will need to build engagement with your audience before you start to sell if you want consistent results.
First, you need to build your subscriber file, which you can do using one of the other strategies on this list.
You can also use the following tactics to attract users and build your list:
- Content gating
- Free lead magnet
- Discounts and offers
You may need to brush up on your copywriting skills if you’re primarily using marketing to promote your offers.
Related content: How to Write Banner Ad Copy in Different Languages
Sales copy can be something of an art form but will perform much better for you in the long run than something that’s hastily put together.
Email is a fantastic affiliate marketing channel, as you not only have a list of hungry buyers at your fingertips, but you can also repeatedly sell to these engaged users time and time again.
It may take you some time to analyze your stats and tweak your campaigns to get the desired impact. But once you get it right, it’s like a license to print money!
If you don’t have your own list you can buy solo ads to advertise your offer to a pre-qualified audience.
Tip: Check with your affiliate manager if you’re using email with a CPA network, as some networks will have a blacklist of users and you may need to submit your list for verification before approval. Also, you’ll find that not all offers can be promoted via this traffic method.
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